About the Brand

 

We are a streetwear brand built on the foundation of Islamic principles and the unwavering belief in submission to none but One. Our mission is to revive the spirit of resistance by drawing attention to the oppression of Muslims around the world, while exposing the harm caused to humanity by imperialism, Zionism, capitalism, and colonialism — systems that stand in direct contrast to the values of Islam.

Through bold, minimal designs and high-quality clothing, we aim to express truth, inspire awareness, and challenge injustice. Our pieces are not just garments — they are statements. Worn with intention.

Every item we produce is Islamically appropriate: modest, oversized, free of imagery that contradicts Islamic teachings, and suitable to wear during salah. We believe in combining faith, function, and fashion — clothing that aligns with the deen without sacrificing durability or style.

We don’t follow trends. We follow principles.

This is streetwear with purpose. This is resistance with identity.